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IJSC

The Arabic Root and the Peculiarities of Its Language Categorization (Structure and Inflection) - Pages 2628-2637

Nailya Gabdelkhamitovna Mingazova, Raheem Ali Al-Foadi and Vitaly Glebovich Subich

DOI: https://doi.org/10.6000/1929-4409.2020.09.324

Published: 31 December 2020


Abstract: This article discusses the peculiarities of the Arabic root, its phonemic structure, and morphological categorization. The pure appearance of the Arabic root in language categorization allows you to separate the onomatopoeic feature of inflectional structure and phonetic rules of the Arabic language by which the root is categorized. This phenomenon of meaningful consonant phonemes in the Arabic roots makes the theory of onomatopoeia practicable not just only in Arabic but also in other Semitic languages. Moreover, the first consonant of an Arabic root usually contains the word's primary, essential meaning, and the second and third lookup. Also, in this work, it is noted that the grammar of the Arabic language has many features aimed at preserving the “purity” of the language and ensuring its continuity. It means that Arabic grammar is working as a trusted keeper of Arabic; therefore, the rules of this phenomenon are well prepared by old Arab grammarians. The Arabic root can show very useful organized peculiarities making Arabic so easy to understand and makes the Arabic words formed systematically. The article reveals “the Arabic law of language self-defense” and its basic rules, such as the principle of progressive language categorization.

Keywords: Arabic, root, Categorization, Arabic law of self-defense, the integrity of the word.

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IJSC

Deviation of Phraseological Unit Semantic Stability as a Means of Phraseological Transformation - Pages 2638-2644

Liliia Marselevna Mirgalimova, Elena Fridrikhovna Arsenteva and Elena Aleksandrovna Nikulina

DOI: https://doi.org/10.6000/1929-4409.2020.09.325

Published: 31 December 2020


Abstract: The article is devoted to discussing transformed phraseological units based on the American government blog materials. The theoretic part of the work touches upon the question of terminology. The authors study the existing approaches to fixedness (stability, irregularity, occasional use, modifications) of phraseological units. We seek to analyze the modified variants of phraseological units, describe mechanisms of transformations, and provide their translations. Special attention is devoted to deviations of semantic stability within the structure of phraseological units and modifications that appear when deviations occur. The analysis of the examples will provide a better understanding of the process which is being discussed. Among the mechanisms that trigger transformations, we distinguish between metonymy, polysemy, and context, making modifications within the principle of semantic fixedness, among them reconsideration of phraseological unit meaning and literalization of meaning. Finally, in terms of semantic fixedness, we will define two possible variants of phraseological units' transformations.

Keywords: Phraseology, Phraseological Unit, Semantic Stability Reconsideration, Meaning Literalization.

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IJSC

Responsibility for Illegal Use of Trademarks: International and Interstate Aspects - Pages 2653-2657

Julia Igorevna Selivanovskaya, Mariya Vyacheslavovna Talan and Irina Mihailovna Sboeva

DOI: https://doi.org/10.6000/1929-4409.2020.09.327

Published: 31 December 2020


Abstract: A trademark is a widespread means of product individualization, which allows you to draw attention to the product, its manufacturer, or the seller. In fact, Goods, works, service individualization tools in the Russian Federation are the outcome of mental activity. Trademark registration makes it possible to form an easily recognizable brand and use it in order to sell it successfully among similar products. A manufacturer, promoting his product on the market, spends money on advertising, and increases the attractiveness of his products. Unscrupulous entrepreneurs are very tempted to produce goods using a famous brand, without corresponding costs, and without keeping a high quality of his goods. This article discusses the international and domestic aspects of accountability for the illegal usage of a trademark and provides recommendations for R.F. criminal law improvement. Moreover, Several investigation methods are utilized in the survey, including statistical, systematic and structural, historical and legal, formal and logical, specific sociological, as well as comparative law.

Keywords: Criminal liability, trademark, illegal use, individualization means, international aspects, interstate aspects.

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IJSC

Tools to Increase the Effectiveness of the Company in the Field of Digital Economy Skills - Pages 2658-2665

N. Sharafutdinova and R. Palyakin

DOI: https://doi.org/10.6000/1929-4409.2020.09.328

Published: 31 December 2020


Abstract: The article suggests a mechanism for increasing the effectiveness of online education in modern conditions to increase digital economy skills. The purpose of this study is to identify performance indicators of online education and offer recommendations for the development of online educational business. To achieve this goal, the article provides an overview of trends in online education. The role of modern tools for managing and implementing the online educational process is noted. The types of efficiency levers in business are considered. The limit of the effectiveness of levers in online education is determined. The algorithm for managing the effectiveness of online education is based on efficiency levers. Data on the effectiveness of levers of online education efficiency are provided. The possibilities of using various efficiency levers to increase the company's competitiveness in online education are discussed.

Keywords: Online training, educational service, leverage, efficiency limit, sales growth, digital economy skills.

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