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Abstract: Analgesic and Anti-Inflammatory Effects of Phaseolus vulgaris L. Fixed Oil in Rodents
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Abstract: The seeds of Phaseolus vulgaris are known as common beans or kidney beans. The dry seeds are eaten as pulse and are enriched with protein, fiber, starch, B vitamins (B1, B6, B9), iron, potassium and selenium. Beans also contain about 1-2 % of fixed oil. Phaseolus vulgaris is linked with anticancer, antihyperlipidemic, hypoglycemic and antioxidant actions. The fixed oil of Phaseolus vulgaris (PVFO) seeds is extracted with hexane and used in this study to assess acute oral toxicity, analgesic (by acetic acid induced writhing, hot plate and tail flick tests in mice) and anti-inflammatory (by carrageenan induced paw edema in rats) actions. Four groups were made (n=6): Group-I: Normal Saline Control (2ml/kg), Group-II: PVFO (2ml/kg), Group-III: PVFO (4ml/kg) and Group-IV: Standard Acetyl salicylic acid (ASA 300 mg/kg). PVFO in 2ml/kg and 4ml/kg dose demonstrated analgesic and anti-inflammatory activities but in hot plate results were unreliable as here significant activity started after 90 minutes. For toxicity test 5ml/kg dose was administered orally in mice and no toxicity symptoms were observed. It is therefore concluded that PVFO is safe for oral use up to 5ml/kg and may possess analgesic and anti-inflammatory actions. Keywords: Analgesic, anti-inflammatory, fixed oil, kidney beans, Phaseolus vulgaris. Download Full Article |
Abstract: Effect of Potassium Chloride on Seed Germination and Early Growth of Three Rape Seed Varieties
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Abstract: Salinity stress is one of the crucial factors affecting at different stages of growth and development of the crop. In the present research, the seeds of three rape seed varieties like Toria selection, Sindh Raya and Sarhein-95 were exposed to increasing concentrations (1 and 2%) of KCl to demonstrate the effect of salt stress on seed germination and early seedling growth of rape seed varieties. Seed germination and seedling growth decreased with the increase of KCl grown in Petri dishes within seven days. Highest germination and seedling growth was recorded in Sindh Raya than Toria and Sarhein-95.On the basis of all growth characteristics, the three genotypes were found tobe more sensitive under KCl salt stress. Keywords: KCl, seedling growth, seed germination, rapeseed. Download Full Article |
Abstract: Statistical Analysis of Advertisement on women’s buying behavior in Karachi (Ranging from 16 to 40)
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Abstract: The aim of study is to determine the level of influence on women’s behavior by television advertisement. The research is designed for the women’s between 16 to 40 years age. Study is based on quantitative research method; survey is used to collect the data. Participants answered number of questions from questionnaire which is based on the influence of TV advertisement on buying decisions among women. The study explores that a creative and well executed advertisement has always a great impact on the buying trends or purchasing behaviors of the consumers. At the same time quality of the product and price is also included with their strong impact on buying behavior of consumer. Likewise to some extent the celebrity endorsement also matters in the buying behavior. Therefore the study concludes that the positive impact of all these factors, on the buying behavior of the consumer proves the loyalty of consumer towards brand which helps in promotion of the advertised product and changes the buying behavior towards buying intentions. Keywords: Television advertising, buying behavior, women consumer, buying decision, Celebrity Endorsement, Quality of Product, Buying intention, Pre and Post behavior, Mass Communication. Download Full Article |
Abstract: Comparative Study of Antioxidant Activity of Flower of Aloe vera and Leaf Extract of Aloe ferox
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Abstract: Great attention has been focused on medicinal plants and phytoconstituents due to their free radicals scavenging tendency. The present study investigates the comparative antioxidant ability of aqueous extracts of flower of Aloe vera and leaf of Aloe ferox. Antioxidant activity was assessed by using the DPPH, FRAP and ABTS+ free-radical method. The IC50 values of aqueous extracts of flower of the A. vera and leaf of A. ferox in DPPH assay were 406.04 and 517.01 µg/ml, in ABTS+ radical scavenging assay were 44.72 and 173.05 µg/ml, EC1 in FRAP assay were 0.28 and 0.51 (mg/ml) respectively. Results of the present study showed that antioxidant capacity of whole leaf of Aloe ferox Mill was significantly higher than Aloe vera flowers. Keywords: Aloe vera, Aloe ferox, Antioxidant activity, DPPH, phytoconstituents. Download Full Article |
