ijcs

IJSC

The Separatist Conflict - Pages 2250-2256

Aigul Zaripova and Aidar Zakirov

DOI: https://doi.org/10.6000/1929-4409.2020.09.268

Published: 27 December 2020


Abstract: There is a strong opinion among researchers of regional processes about the relationship of separatism with ethnicity. For the effective regulation of separatist conflicts, it is important to assess the importance of ethnicity in the development of separatism and to determine whether ethnicity and separatism are always united by a causal relationship. The primary purpose of the study is to focus on the process of ethnicization of separatist conflicts. The focus is on the issue of endowing separatist conflicts with ethnic characteristics; and the causes of the conflicts initially lay in a non-ethnic plane. This study seeks to analyse the reasons for the appeal of separatism to the topic of ethnicity; the instrumental possibilities of ethnicity in the context of separatism are assessed. To that end, the concept of ethnicity in this survey is taken into consideration through the prism of instrumentalism.

Keywords: Ethnicity, Separatism, Secession, Regional Conflicts, Ethnicisation, Ethnic Conflicts.

Download

IJSC

Attempts of Forcing Oil Production on the Eve of the Great Patriotic War - Pages 2262-2269

Elena V. Bodrova, Vyacheslav V. Kalinov and Valeria N. Krasivskaya

DOI: https://doi.org/10.6000/1929-4409.2020.09.269

Published: 29 December 2020


Abstract: In this study, the problem of attempts to reorganize the USSR's oil industry on the eve of the Great Patriotic War and speed up oil production and oil refining to ensure industrialization and defense plans are investigated. The conclusion is formulated that the plans were not fully supported by financial, human, and technological resources. The reasons for the failure to fulfill the plans were strategic miscalculations, ignoring the recommendations of leading scientists and the repression against a significant number of brilliant oil specialists who restored industry in the 1920s, reconstructing it and ensuring the flow of currency through the expansion of oil exports. The measures taken on the eve of the war to reorganize the management of the oil industry, its technical re-equipment, and intensification of oil production yielded specific results. But the growth rate of production was also hindered by insufficient exploration of areas and their unpreparedness for exploitation. Before the war, Azerbaijan remained the main oil base of the USSR. The development of “Second Baku” was unacceptably slow.

Keywords: Forced industrialization, technical re-equipment, oil industry, Great Patriotic War, industrialization.

Download

IJSC

Principles Behind Semantic Relation between Common Abbreviations and their Expansions on Instagram - Pages 2270-2276

Munirah Hasjim, Burhanuddin Arafah, Kaharuddin, Sri Verlin and Risma Asriani Aziz Genisa

DOI: https://doi.org/10.6000/1929-4409.2020.09.270

Published: 29 December 2020


Abstract: The phenomenon of abbreviation used on Instagram is an interesting thing since the users modify the abbreviation form of expansion words making deviation from the original meaning. The principle of meaning relation between abbreviations and their expansions is used to make a change to the purposes of Instagram users. This research was aimed to describe the principle of abbreviation used in Instagram. An exploitation method was used by the technique of making screenshots and recording the abbreviation data. The results of research indicate that the principle of abbreviation consists of three forms namely inclusion, contact, and complementary. The results of this research can be very effective in understanding as well as how to use abbreviations, especially on Instagram. The Novelty of the study is in investigating the abbreviation used in Instagram.

Keywords: Abbreviation, Instagram, Semantics, Social media.

Download

IJSC

The Determinants of Mobile Marketing Services Acceptance among Gen-Y Consumers - Pages 2277-2284

Mohammad Ismail, Razli Che Razak, Mohd Nor Hakimin Yusoff, Wan Farha Wan Zulkiffli and Wan Mohd Nazdrol Wan Mohd Nasir

DOI: https://doi.org/10.6000/1929-4409.2020.09.271

Published: 29 December 2020


Abstract: This research aims to examine the acceptance of mobile marketing services by computing the consumers’ intention towards actual use for mobile marketing services. This research’s conceptual framework is developed based on the Theory of Planned Behaviour by examining the attitude, subjective norms, perceived behavioural control, intention, and actual use. This research also strives to identify the effects of risk perception on purpose, which still an inadequacy of explanation in mobile marketing usage among Gen Y. A total of 650 questionnaires was distributed to the full-time university students of four Universities in the East Coast Region in Malaysia. The main statistical technique used in this research was SmartPLS and SPSS software. This research indicated that attitude, subjective norms, perceived behavioural control, and perceived risk tend to influence intention to use. The behavioural intention was also found to influence the actual use of mobile marketing services among generation Y. Based on the findings, the theoretical and practical implications of the study, limitation, and future studies suggestions were discussed in this research.

Keywords: Mobile marketing services, Subjective Norm, Perceived Behavioural Control, Perceived risk.

Download